The pandemic has changed the way Americans eat and shop, likely for the long term. At the onset of COVID-19, many people grew tired of cooking every single meal at home and missed the global flavors they would typically experience eating out. As a result, they turned to prepared and frozen foods to bridge the gap between home-cooked meals and …
Opportunity lies in the frozen food aisle for retailers to meet current shopper needs.
Having a well-stocked, friendly neighborhood supermarket nearby has always been essential. But the events of 2020 demonstrated in no uncertain terms just how important a service U.S. grocery stores provide.
As we look ahead and assess consumer needs and preferences post pandemic, there are clear trends that emerged and gained steam over the past year that don’t show any signs of slowing in 2021 and beyond. These four trends signal big opportunities for growth in center store.
Considering all that consumers had on their plates in 2020, they could be forgiven for setting aside sustainability concerns when making their way through the supermarket. After all, there’s little point in calculating the environmental footprint of a bag of bread flour when bags of bread flour can’t be had.
Nothing underscores the importance of good health like a global pandemic. The last year has trained consumers’ attention like never before on the vulnerability of their health—and how inextricably linked it is to their environment, including the foods they eat.